Marketing Your Property

It’s time for me to do my thing with a few old-fashioned, and some new-fashioned, marketing tools.

•The “For Sale” Sign

Despite our leaps in technology, the “For Sale” sign continues to be an extremely effective way to advertise. Anybody responding to your sign is a solid lead because they’ve seen your home with their own eyes.

•MLS® and the power of the Internet

If you decide to have your home listed on a real estate Board’s MLS® System, you can also have your home advertised on http://www.realtor.ca/, Canada’s most popular Internet research tool for residential real estate, and a big reason why over 85% of Canadians who search for a home start their search on the Internet.

•An “Open House” for everybody
Many buyers want to get a feel for your neighbourhood before they start working with a REALTOR®. That’s why Open Houses to the public are so important. They usually last a few hours on a Saturday or Sunday.

•A “Lockbox”
“lockbox” is a small, sturdy metal box that’s affixed to your front doorknob. It’s a mini safe with a key to your house inside. REALTORS® are given a combination to the lockbox, so they can show your home to interested buyers.